The program offers a comprehensive and interdisciplinary university education. It provides you with key competencies in all fields of visual communication. 
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Digital transformation processes in our society and culture are giving rise to new job profiles at the interface between public relations, corporate and marketing communications.
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Professionalisation of journalistic skills around topics such as culture and entertainment or business and politics.
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Based on real agency life, the advanced degree programme teaches the core competencies that art directors need.
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In this degree programme, the psychological perspective, which focuses on the individual, is combined with a view of economic processes and phenomena.
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Develop and implement strategic and operational marketing concepts, position and establish products or services on the international market.

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Distance learning programs

Since the 2019/20 winter semester, MU has been offering distance learning programs in the Department of Humanities.
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The interdisciplinary nature of the degree programme provides a deep understanding of the impact of AI on societies worldwide.

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In addition to virtual culture and immersive technologies, the degree programme is also dedicated to research into ethnographic film and photography.

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